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The Ajeva Blog

Learn our latest news, tips, and recommendations to help you get the best out of your dental treatments

How To Use Twitter To Market Your Practice

We’ve shown you how to rock your practice Facebook page and how to use video marketing for your practice, now it’s time to learn how to use Twitter. Twitter is a micro-blogging social media platform. Translation? It means you use it for timely updates (news, announcements etc.) in very few words (140 characters to be… Read more »

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9 Ways to Grow Your Practice

While maintaining patient relationships is important, at some point (especially new dentists) you have to grow your practice and get new patients. Of course there are standard ways to do this like basic marketing techniques and having a referral program, but there is even more you can do!

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How to Make Your Dental Office Patient Friendly

Your job as a dentist is to provide a service for your patients. That means everything about your practice and office should be patient friendly. That includes everything from the environment to attitude to offering patient payment plans. The following are some simple ways to make sure your office is as patient friendly as possible.

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5 Tips for Understanding Expectations of Your Dental Patients

Dental patient expectations can determine whether or not you get repeat business. Meeting or exceeding those expectations can be a moving target as technology, laws, or even culture changes.

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How to Use Video Marketing for Your Practice

In 2015, videos have become a digital marketing powerhouse. Video marketing your dental practice is a way to take advantage of this medium’s popularity.

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How Online Reviews Affect Business

Reputation is everything. You may have heard this phrase used before and for a word-of-mouth industry like dentistry it’s even more true. That’s why it is essential that you take control of your online reviews. Online reviews affect business. It’s that simple. Why do we say take control? That’s because whether or not you are… Read more »

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3 Simple Ways to Rock Your Practice Facebook Page

More and more dental practices are adopting Facebook as a marketing tool for their practices. Why? Because it works. Facebook is like word of mouth on steroids. In fact, there are more than 1.5 billion people using Facebook around the world, 700 billion minutes are spent on Facebook each month, and 2.5 billion websites are… Read more »

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Why Dental Insurance is Really a Pre-Pay Plan

The benefits of dental insurance are clear. You pay a monthly fee and you get dental care when you need it. Or do you? Actually, dental insurance ends up covering very little. You often still have to pay out-of-pocket and most plans cap out at only $1500 of care. Insurance plans often offer “100-80-50” coverage,… Read more »

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Why is Dental Care the “Odd Man Out?”

Dental care is the odd man out when it comes to health care. Insurance is separate, care is separate, and there is virtually no system for communication between dentists and primary care doctors. You may think, “This is just the way it is”, because you are used to it. But, it’s a problem. Why? Let’s… Read more »

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Give Your Referral Program a Jolt With Gamification

As a dentist, you know the importance of referrals. You have likely tracked just how much business you’ve received from by word of mouth over the years. You know how successful it is and maybe you wish you could get even more from it. Rather than spreading yourself thin on other marketing tactics, you can… Read more »

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