Small Business 101: Who are Your Customers?
In my search for the meaning of innovation, I’ve come across an intriguing blog of the Harvard Business Review where it says that businesses should hire graduates of Humanities than those with MBA or PH.D – if they want to get innovative. You can read more of the post below ( under Something Interesting ). Though this post is not related to that blog, it fascinates me that Liberal Arts graduates have a keener sense when it comes to getting under the skin of customers. So, which customers are we talking about here in the first place?
We’ve all heard the word ‘entrepreneur’ and you’re probably one.. but what exactly is being one? According to 
“Life’s too complicated…” is what we hear people say these days, and businesses are starting to pick up the same sentiments as well. Keeping it short ( sweet ) and simple matters a lot in this era of complications as demand is rising for the simplest option around. A simple yet daunting task, when we’re so used to getting all the details right. You have an idea and you want to make it work. Sure you can write down your business plans on the back of a napkin, but why should you stick to the rules of brevity? 
der? This is a question that many have tried to answer, but failed to incorporate in their management style. When it comes to managing remote workers, the challenge is doubled as you try to cultivate teamwork in a virtual work place. When confronted with 
