How Freelancers Can Improve Their Social Influence

By now, you’ve established your presence in social networking sites and just how credible are you as an expert in your niche? It all comes down to social influence…

Read More »

How Freelancers Can Improve Their Social Influence

What Freelancing Will Look Like in 2012 and Beyond

With new collaboration and project management tools, just how will freelancing look like in 2012 and the near future?

Read More »

What Freelancing Will Look Like in 2012 and Beyond

Are You Ready for Freelancing in 2012?

With 2012 just a few days away, how ready are you to face the new year with hope and optimism?

Read More »

Are You Ready for Freelancing in 2012?

Featured Posts

How Freelancers Can Improve Their Social Influence

"social influence"If you’ve been freelancing for years, you know that digital word of mouth is crucial when you’re doing business on the Social Web.  You might probably be blogging, or have established a presence in social sites like Facebook, Twitter, Linkedin or Google+.  You may even have your own brand page.. and yet, the real question here is: Are you an authority figure in your niche?  Or, simply put: Are you credible enough?  You may have encountered the term ‘social influence’ and everyone seems to be talking about it these days.  Should you even be bothered?

Continue Reading »

How Freelancers Can Beat the Discount Mindset

"discount freelance rates"In these tough times when businesses are cutting down costs, freelancers are tempted to give discounts to add more value to their services. Even seasoned freelancers do this, without ever realizing the real cost of cutting their prices.  Keeping your clients happy is on everyone’s top list.  But, will it make you happier in the long run?  Should you even give discounts to motivate your potential customers to choose you among the rest?

Continue Reading »

The Art of Stealing Customers for the Ethical Freelancer

"freelancing competition"There’s a reason why you have to do double time this year to becoming a freelancing lead magnet.  As the growth on the number of freelancers rise, the competition can be close to brutal.  If you’ve come your way out of being a newbie, you know how it’s very tempting to steal clients from your competitors who are making top bucks.  Irresistible, yes, but it can be done ethically if you want to put yourself to the edge of competition and win more freelance projects.

Continue Reading »

From a Freelancing Nobody to a Lead Magnet

"lead magnet"If you have been ranting about not making your leads stick enough to offer you a freelancing gig,  there must be something really wrong in this picture.  Is it you or them?  How about meeting them halfway by becoming a lead magnet so you don’t only convince them about your expertise, but  convert them into freelance clients.  The latter seems to be a tougher job and you may need to reassess your portfolio website, to start with.  Is your site doing a horrible job of capturing leads? 

Continue Reading »

Content Marketing as the New Freelancing Advantage

"content marketing"If you’re a social media enthusiast, you may have encountered the term ‘content marketing’ a lot of times.  Social media consultants are highly recommending it as the most effective way to market your brand as a solopreneur, and that’s not without a reason.  To make things drop dead simple, content marketing is all about creating valuable content so you can attract and engage with your dream clients.  Think of it this way: Content Marketing is like silently marketing your expertise, minus the need to shill.  If big brands like P&G and Microsoft are in the content marketing loop, that’s good enough reason for you to do so… because, it simply works!

Continue Reading »

How to Keep Your Clients Happy, Not Cranky

"customer loyalty"What’s keeping your clients up at night?  Ask yourself this one question when you’re thinking of how to make your customers happy so they will keep coming back for more.  Most of the time, the answer to your question is that they’re busy surviving in this tough times and what keeps them up at night is what they will have to face tomorrow – your deliverable.  Here’s where you take on an inquisitive mind, where you have to harness the art of asking questions.  The real opportunity here is not about talking about what’s keeping them up at night, but engaging them in a talk about how you can help to improve their business.

Continue Reading »

Why Competition Can Help Boost Your Freelance Career

"competition freelancing"In a perfect world, everyone is a winner… and then, boredom sets in.  You may have plenty of reasons not to compare yourself with others, but the only way you can improve your skills and prosper is to take a healthy dose of competition to drive you to become the expert in your field.  Forget the popular adage, ‘if you can’t beat them, join them’ – and this time, go all out in beating out the competition by becoming better, faster and more productive.  Perhaps, a competitive hat is all you need so you won’t feel like working hard and earning just a little.

Continue Reading »

How Freelancers Can Maximize the Power of LinkedIn

"linkedin"Countless blogs online will tell you that for you to be successful as a freelancer, you have to get social and take advantage of social media platforms out there.  If you’re looking for the top dog of them all, you can place all your cards on Linkedin to help you generate quality leads for your freelancing biz.  Did you know that all Fortune 500 companies got executives who are visiting Linkedin regularly?  You may have forgotten this powerhouse as it may have looked boring.  But when 59% of businesses find Linkedin as the platform of their choice, you only have to ask yourself:  Are you In… or Out?

Continue Reading »

How to Design Your Ideal Home Office Space

"home office design"They say that the ‘home is where the heart is’ and for freelancers, the heart of their work lies greatly on the home office space.  Wouldn’t it be a perfect day if you wake up in your dream work space, minus all the piles of clutter?  Whether you work on your desktop, laptop or tablet, having a well-organized space affects your psyche, not to mention, your work productivity.  Do you have an ideal home office space to start with?

Continue Reading »

A Freelancer’s Guide to Effective Brainstorming

"brainstorming"Many freelancers and clients will tell you that the most challenging thing they encounter in an online meeting is how to conquer the digital divide… so they can brainstorm effectively.  Whether you are having a video call on Skype or Google Plus, the question here is not only thinking outside of the box to come up with the most innovative solution, but measuring just how big the box can be and most of the time, that box is never really good enough to start with.  How can you brainstorm better then?

Continue Reading »