You may have heard a countless time that it is easier to keep former clients than to get new ones – but what if, your old time client suddenly developed a defection syndrome that made them jump ship to your competitor? Is there a way to win your clients back and keep them happy for good? This can happen to any freelancer and it can be a traumatic experience to deal with. While it may feel like a big loss, it’s also a sign that you need to realign your efforts and keep that trust engine working like brand new.
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The Pinterest Craze is here and it’s one smoking hot social networking site that’s growing faster than ever. Unlike other generic social networks, what makes Pinterest unique is the ‘pinteresting’ way you can collect, curate, and share your visual thoughts – on a digital pinboard. There’s no point arguing that a picture can truly paint a thousand words. But with fun comes responsibility, and if you’re already using the platform to inspire people with your pins, learn to do it wisely and nicely.
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Can you be unpopular and yet, be a stellar success in your niche? What we meant here is standing out, sticking out your neck a bit than the rest of the freelancers would do in your industry. It may be a weird way of looking at things and still, building your brand like this may repel the wrong type of crowd and attract the right kind of people – your dream clients. All it takes is a bit of cunning and a strategy.
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Networking is a crucial part of a freelancer’s life these days, especially with the growth of social media platforms and tools that make connecting with people easier than ever. Yet, this very tool can be a major road block to your success if you’re not mindful of your manners on the Social Web. The last thing you want is be labeled as a time waster, a troll, or a spammer. All you need is a refresher on the basics that you might have missed in your quest to engage potential clients, conquering their trust in the process.
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