Back in the early days of the internet, anonymity was a cool thing. But with customers getting more social in the Web today, they are simply smarter and more skeptical. Just give them five seconds to look at your site and they can already come to a decision whether to check out more things about it, or click on the back button and search for something better. Many businesses ( and even web designers ) overlook that ‘trust factor’ where even a simple color mismatch can turn off visitors like someone would on a blind date.
Opportunities in freelancing come and go like the wind. How ready are you when it finally comes knocking on your door?
Words are very powerful in helping you resolve a conflict with a client. Here are 10 phrases to help you do just that…
Google has lots to offer to boost your freelancing business and you may not even be taking advantage of these tools…
What separates a mere idea from a great idea? ACTION. That’s the best word that speaks more than any 500-word articles you’ll read online. You have all the creative ideas or you may be stuck in a creative rut and sadly, your creative habits can even get in the way of making your dreams come to life. For this reason, we’re posting this some sort of a wake up call for everyone to join in our 30-day challenge of making your ideas work. Are you up to the challenge?
When customers are the very blood that makes your business work, how do you market to your smarter, tech-savvy and ever-discerning crowd? With Social CRM on the rise, connecting with your customers has been easier with all those social media channels. It has been said time and again that it takes less money to retain your existing customers than in getting new ones. But in an era where customers’ voice is more powerful than ever, how can you leverage your strategy and plan for customer loyalty?
After countless hours of working hard on an assignment, you are just too happy to make it to your client’s deadliest deadline until you make that invoice and wait… wait longer… and for how long? just to get paid. Your bills are overdue and your check is way too late. What now? Freelancers know that with the flexibility and freedom of their jobs come a darker side, of being stiffed by clients even if they won’t admit it outright. Whatever the reason is for not being paid on time, you need to protect yourself and be smarter when working on a freelance project.
Unless you have 100% confidence and trust in people who are handling your social media campaign, drafting a social media policy can save you all the headaches later. Here’s a scenario: A recent tweet from Kenneth Cole had spurred a lot of hate on the Web and if that were sent out by one of his staff, without a social media policy, he can be held liable for sending that tweet out. A social media policy protects you from the legal battles against intellectual property violations, defamation lawsuits, and disclosure of your company’s proprietary information. Whatever you post online will stay there… so having a safety net matters.
In the the word of proofreading, one learnt to reed with a eagles eye. Isn’t that an eye sore? Yet everyday, we face a lot of misspelled words, missing words and misplaced words – all over the Web, in the street signs, on TV and yes, even in your daily morning newspaper. When proofreading is that fine line between looking like a pro and being sloppy, just how do you catch all those mistakes before your readers do? If you can’t hire the service of a professional proofreader, you need to learn some DIY proofreading, walk on the tightrope of grammar and read your work with total care.
According to the Online Slang Dictionary, a “diva” is someone who behaves as a goddess or queen. What was once a term used for celebrated female opera singers is now coined for people who have a stellar talent, who could have been the best of the best – if not for their bad attitude. Last year, we’ve given you tips on how to manage difficult freelancers. Now, we’ll have a look at a freelancing diva who has all the potentials to make it to freelancing stardom, if not for the so-called demeanor ( or misdemeanor, in most cases ). Can you handle a diva?
Anyone here who doesn’t own a mobile phone? Just as I have thought. When 70% of the world’s population having a mobile device, where 9 out of 10 people in the US alone own one, making your website mobile-friendly is not a vanity; it is a MUST. For freelancers out there who would want to take advantage of this demand for mobility, know that iPhones has sold 60 million units worldwide and Android is growing in a staggering rate of 886% each year. Does the figure matter? YES, considering the millions of websites that need mobile-friendly format out there.