As December kicks in and the countdown to 2014 begins… we accompany you to your journey to success. It must have been a wild adventure for the uninitiated and experienced freelancers. Still, building your personal brand comes to taking some free time so you can do some introspection and read helpful tips to guide you all along. If you’ve missed our previous posts, now is the time to catch up. Sit back, relax and enjoy!
We have compiled our best post on how you can become a successful freelancer and more…
What are the best sites for freelancers to learn new skills, earn certificates from top universities – for free?
Don’t let yourself stop you from becoming a successful freelancer. Introspection is the starting point…
The holiday season is here, the busiest time of the year for freelancers who strive to balance work and play. Are you pushing yourself too hard? You may feel like your life is spinning out of control as you impose all those deadlines on yourself to achieve the zenith of success. You wanted to create a big difference in such a short period of time, as you freelance your way to that dream job title. Still, you wonder each day if you’re living your life to its real purpose and finding meaning amidst your busy schedule can only mean one thing: Introspection. Are you ready to think hard and take some downtime to find that passion once more?
When you’re freelancing, nurturing those client relationships is crucial to your survival; it will open a huge door of opportunities for you or not. How can you continuously enchant the same clients you have so they keep your services for the longest time running? While the answer may sound simpler than you think, listening to what your clients want and delivering on your promise are just icing on top of your freelancing cake. How can you make them listen and trust what you have to say? Now, that’s the real challenge. Distinguishing yourself from the competition is totally different from educating your clients.
Small businesses are increasingly hiring freelancers to close the skills gap these days and this is great news indeed! But with this rise of hires comes a growth in supply of talents in the freelance marketplace, where competition becomes stiff and everyone feels it’s tougher to compete on portfolio alone. You must continuously strive to give your clients that one good reason why they should keep your services for the long run. It doesn’t matter if you’re one of those who were early in this field, or a latecomer. Someone better will come along and if you don’t have something unique to offer, you might just as well as ‘bite the dust’ and lose another client. How can you do better?
If you’re having a Love-Hate affair with freelancing, know that you’re not alone. Whether you write, design or code for a living.. or contracting small to medium projects from various clients, there are many reasons why people stay as freelancers for years ( and then, there are those who simply gave up and went back to working full-time in the office ). Freelancing may have worked for you or not, in the end, it is a serious job like any others. As we see an increase in temporary jobs, with remote working becoming the norm these days, to freelance is a bold choice for those who dared. This got us curious to ask you one question:
One of the biggest fears I’ve encountered when looking for new prospects is making cold calls. While online freelance marketplaces help you avoid having to pick up that phone, old school techniques can come in handy when all those ‘warm’ efforts didn’t work. The experience can be nerve-wracking and the psychological stress that goes with it is something like your modern-day urban legend. When you make that unexpected call in an attempt to market your services to potential clients who have never heard of you, the monster of rejection is ready to pounce on you at any second. Is cold calling worth the time, energy and risk for freelancers then?
No matter how you fill your career with all the positivity you can muster, there will always be that person or situation with a big pin of bad vibes pricking your bubble of joy. Consider yourself lucky if you’re born with a cheerful outlook that will always help you see the best in each situation. At some point in your freelancing life, you will meet difficult people who will quickly deplete you of both time and energy. Maybe, you are dealing with one right now. It can really be quite a challenge to avoid bad relationships both in your professional and personal life. Can you do a detox right now, get rid of negative people and situations, take back full control of your happiness – without feeling bad about the whole process?
What does an artist and a freelancer have in common? I can think of many similarities to start with. Regardless, both face rejection in their quest to perfection and yet, they still dared to go on. For those of you who think you are artistically challenged, know that everyone is a creative. One of the biggest myths that abound where creativity is concerned is that a person can never be that creative, that innovative and so on. If you have created something out of nothing, no matter how mundane it may seem, you are an artist in your own rights. All you need is one more push into believing that you are.
Wouldn’t it be great if everyone you meet turns into another client? Obviously, most of them are not. There will always be non-believers in freelancing and the toughest challenge of them all is how to turn prospects into loyal customers. If you’ve been asking yourself why you’re not getting more projects than you did a few years back, maybe it’s time to review the ‘why’ of things than focusing on the ‘what’. By this, you have to view things with an open mind in asking two important questions that will break or make your freelancing brand.
The best things in life are free indeed… and all you need are time and persistence. If freelancing seems to run on a dry spell lately, maybe it’s about time to take advantage of free online courses offered by elite universities worldwide. From MIT, Stanford, Harvard to many others – imagine the invaluable learning tools you’ll have access to on top of networking with potential clients. The certificate that goes with completing these courses is just an added bonus. I’ve been a MOOC-junkie recently and it’s time to pass on the good news.